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Generate ideas only after you’ve clearly identified the problem, and make sure to invest time identifying that true problem during the creative process.
One creative process misconception is that all ideas must breakthrough ones. Incremental thoughts making a process more efficient are just as effective.
Just as an athlete stretches before a game, it’s also important to warm up for creative thinking — the first strategy I offer for becoming more creative.
As I wrote in my latest book, it’s important to invest time identifying the true problem as opposed to coming up with ideas for the wrong one.
Stress comes with a perceived lack of options and usually just a handful of ideas, but a creative personality will you more options to work with.
Create a nine-box grid with your creative question at the top, and proceed to fill in three ideas before passing the paper to someone else.
If you want to brainstorm creative solutions, it’s important to ask creative questions and redefine the problem that you want to solve.
New ideas need to come from places that you haven’t explored already, and forced connections help you take a step back and develop those ideas.
A lot of ideas in the creative problem solving and innovation processes are arrived at through questions beginning with “How to” and “How might.”
Creative warm-up exercises might seem silly and unnecessary, but they actually encourage an open mind and stretch imaginations.