KeyNotes by Roger

Unleash the power of your creativity

You want everyone in our organization to know how to turn on their creativity at will instead of just waiting for new ideas to “happen.”

Roger’s interactive and inspiring keynote addresses will do exactly that.

Find out how to uncover the real problems that are keeping you from moving forward, or learn to be deliberately creative by applying many of the methods in Roger’s book, Create in a Flash: A leader’s recipe for breakthrough innovation.

Do you want to really ignite the creativity in your organization? Then practice powerful idea generating techniques when you find hundreds of ways to get a hippopotamus out of a bathtub.

Find Out More

Solve the Real Problem Keynote

99% of the time what we THINK is our problem is actually NOT the problem.

We’ve all been there. We thought we solved a tough problem, and then it’s back again. Or we’ve worked and reworked a solution and are hitting dead ends. Why?

We have been taught to find answers to problems, not to question the problem itself.

We are still using the same strategies we learned in elementary school to solve complex, non-routine, difficult and potentially dangerous problems.

Using examples from business, manufacturing, medicine, education, agriculture and more, Dr. Roger Firestien introduces the simplest of methods to uncover the correct problems to solve. That method? Questions. But not just any type of questions – creative questions.

Experience how to solve the REAL problem.

Create in a Flash Keynote

Creativity is the spark that ignites innovation. There is no innovation without creativity

The organizations that will survive and thrive over time are not the ones with the deepest pockets, but the ones that unleash and apply the creativity of their workforce.

In this interactive experience you will experience proven techniques to become deliberately creative – skills you will be able to apply immediately.

We are all creative. The difference between those people who consistently make their ideas work and those who say, “Now why didn’t I think of that?” is their ability to make creativity happen instead of leaving it to chance. By taking control of your creative ability, you can begin to turn problems into opportunities, develop more options, enhance learning, increase profits, and work together more effectively as a team.

Key points include:

  • Exercises to warm up your mental muscles
  • How to use critical thinking rather than criticism to stimulate good ideas
  • Cutting-edge research on creativity and innovation: what works, what doesn’t
  • Strategies for developing a climate for creativity and innovation
  • Applications of creativity in business, education, health care, human services, and more.
Dr. Roger Firestien

Dr. Roger Firestien


Dr. Roger Firestien has presented programs on innovation to over 600 organizations around the world including Fortune 500 corporations, government agencies, universities, associations, hospitals, and religious institutions.

His expert views on creativity have been covered in Fast Company, Forbes, Investor’s Business Daily, INC and The New York Times.

His nine-part series on innovation is on the Open-Sesame e-learning platform.

Dr. Firestien has written seven books and hundreds of articles on the creative process. His recent books include Solve the REAL Problem, Create in a Flash and Why Didn’t I Think of That?

Dr. Firestien is President of Innovation Resources, Inc., Associate Professor Emeritus at the Center for Applied Imagination at Buffalo State University, a founding member of the Buffalo Society for Creativity in Medical Education and guest lectures at the Jacobs School of Medicine and Biomedical Sciences at the University at Buffalo, NY.

How to get a Hippopotamus out of a Bathtub Keynote

Creativity isn’t some mysterious ability that only a few people possess. Creativity is a skill. Just like you learned to ride a bicycle, you can learn how to be creative. You can turn on your creativity at will instead of waiting for ideas to happen.

In this highly interactive experience, you will:

Become deliberately creative so that you can turn on your creativity at will instead of waiting for it to happen.

Get unstuck when you run out of ideas

Generate at least 50 ideas in five minutes for solving any problem you might encounter

Learn how a piece of scrap metal saved the airline industry billions of dollars and helped keep 3.5 billion people safe

Use the power of “creative connections” to develop breakthrough ideas

Find out how to get a hippopotamus out of a bathtub and discover that bathtubs really can fly.

You will leave this program knowing how to take control of your creative ability at will instead of waiting, and hoping, for new ideas to just “happen.”

Let’s Create A Connection

Send an email to Roger with questions and your comments.