New videos! New book!

Time flies! Here’s a peek at what I’ve been working on:

Botched Brainstorming Session? Here’s the Number One Reason


On July 6, I published a nine-part series on innovation in partnership with the e-learning platform OpenSesame. Each 5-7-minute video lesson demonstrates a time-tested and research-validated Creative Problem-Solving technique that you can apply immediately to innovate on demand. This series is designed for professional development, workforce training, and individual learning. Each lesson includes an “Extend Your Learning” component designed to help viewers apply their learnings in the workplace.

We use real-life examples from business, medicine, education, agriculture, architecture, and product development. The lessons are sophisticated enough for the ”C” suite yet practical enough for front-line workers.


To Get Better Ideas, Solve the Real ProblemTitles include:

  • Botched Brainstorming Session? Here is the Number One Reason Why
  • To Get Better Ideas, Solve the Real Problem
  • To Create Breakthroughs, Make Connections
  • How to Get the World to Fall in Love With Your Idea

Click here for a free preview of the innovation series. I’m really proud of this one – check it out.

Why Didn't I Think of That

New book!

In addition, last month I re-released my first book, Why didn’t I think of that? Better Ideas & Decision Making at Home and at Work.

First published in 1988, Why didn’t I think of that? is a short story we can all relate to. The premise: when we miss opportunities, it’s because we’re not looking for problems to solve. The story sheds an eye-opening light on our classic approaches to work and problem solving and shows how to innovate on-demand and implement ideas that make a difference.

We call it timeless content with a contemporary lens, and it’s true. Why didn’t I think of that? also includes a new bonus section. Get it here for an autographed copy, or pick it up on Amazon.

As I write this, I am in Colorado where on July 17 we celebrated my mother Ruth Firestien’s 90 birthday. Over 100 people attended the event. Mom has been my inspiration for lifetime creativity. If you want to learn more about how to stay creative and productive in the later years of life, you can find my mom’s story in my book Create in a Flash: A leader’s recipe for breakthrough innovation. Order this book directly from me here. When you order the paper copy I will autograph it for you.

See you in the fall!

Mom 90 at church

1 Comment

  1. Lois Donovan

    That’s a great family photo!!! Happy belated birthday, Ruth 🎂!!


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Create in a Flash: A leader's recipe for breakthrough innovation

Just as you follow a recipe to cook a great meal, there is a recipe to create great ideas. Create in a Flash is for leaders who know that in order to grow their organizations, they need to generate ideas and solutions on demand. With Flash, you’ll learn the recipe, why it works, and how to use it to be more effective and innovative in life and at work.

Roger will sign your book!