Roger’s TEDx Omaha Talk

by | Feb 4, 2021

Roger Firestien gave a talk at the virtual TEDx Omaha event on February 18, 2021

The theme of TEDx Omaha 2021 was IGNITE.

Dr. Firestien will be taking the stage along with a powerful lineup of inspiring leaders. Dr. Brenda Hopkins Miranda will ignite a conversation about the magic of music to process grief in love and life; Dr. Pat Friman will ignite a conversation around compassion, and Dr. Jasmine Marcelin will ignite a conversation about our responsibilities to public health.

Roger’s talk will challenge the conventional wisdom that creativity is the act of coming up with a great idea.  He will show that the key to creativity is actually solving the right problem.

In his 40 years in the creativity field, Roger has discovered that about 99% of the time what we think is the problem, is NOT the problem. He will reveal the dangers of accepting our first impression of what we think is the challenge we’re facing.

He will show how a breakthrough study on heart attack victims saved countless lives as doctors discovered they’d been treating the WRONG problem.

He will demonstrate how the language we use to describe a problem can destroy creative solutions. Roger will provide ways we can use language to ignite our creativity instead.

We will see a real-life Creative Problem-Solving session, as an entrepreneur discovers what is really getting in the way of her success.

You will leave this evening with specific practices to discover your true problems and how to then IGNITE and inspire possibilities for resolving them.

The TEDXOmaha team can’t wait to share these inspiring presentations. Mark your calendars and please join us!

Get tickets here. See you there!

About Dr. Roger Firestien

Dr. Roger Firestien has presented programs on innovation to over 600 organizations around the world including Fortune 500 corporations, government agencies, universities, associations, hospitals, and religious institutions.

Roger has written seven books and hundreds of articles on the creative process. His books include Why didn’t I think of that? and Create in a Flash. His latest book, Solve the REAL problem is available as an audiobook on Amazon.

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Get in Touch

(716) 631-3564 | [email protected]

Books by Roger Firestien

Why Didn’t I Think of That?

A short story shedding an eye-opening light on our classic approaches to work and problem solving.

Create in a Flash

A book for leaders who know that to grow their organizations, they need to generate ideas and solutions on demand.

Solve the Real Problem

Redefining the problem saved thousands of heart attack victims, and saved the airlines over a billion dollars. Learn the simple approach for yourself.

Watch my TedX Talk

In my new TEDx talk, I share the go-to method I use to unlock ideas when inspiration runs dry.

How Roger Can Help:

Keynotes by Roger Firestien

Unleash the power of your creativity

You want everyone in our organization to know how to turn on their creativity at will instead of just waiting for new ideas to “happen.”

Roger’s interactive and inspiring keynote addresses will do exactly that.

Breakthrough Labs

Discover the real problems facing your organization and then generate hundreds of ideas for solving those problems with the Breakthrough Lab.

On-Demand Videos

You and your team are now only a click away from Dr. Firestien’s help to find the solution to any challenge with his nine-part video series on the OpenSesame Learning platform. Watch a trailer and learn more.

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