Breakthrough ideas happen with a period of incubation.
When it comes to brainstorming creative ideas, many times they come in the least-expected locations. Not at work, but rather while exercising or falling asleep — a process called incubation. In a guest post for Great Leadership, I wrote about how the best ideas come about when we’re relaxed and away from the stresses of work. Sometimes, we’re “off the grid” when this happens, like when I thought of the idea for my first book in Washington, D.C. while spending the weekend with friends.
“The key? Being ready to catch those ideas when they appear.”